Design & Education / Creating Logos and Visual Identities
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Creative Process

 

Lectures & Workshops

Creative Process

“Nearly any person can learn to improve his or her creative abilities. Talent may be a mysterious entity, yet the creative process tends to follow predictable pathways. By breaking down this process into steps and implementing conscious methods of thinking and doing, designers can open their minds to vibrant solutions that satisfy clients, users, and themselves.” — Ellen Lupton